Moments are the building blocks of life – and of our memories. They shape and define us; and make us who we are and what we do. They are what we look back on with joy, pride, nostalgia, tears or laughter. The best of them are unforgettable, transformational, and magical.

The Moments Group is Cambodia’s liveliest integrated brand communications group. Combining strategy, ideation, media, digital, research and experiential; we create magical brand interactions – above, below, and through the line.

When we talk of ‘moments that matter, moments that last,’ we talk of brand moments which are meaningful, memorable, and, above all, motivational – changing and shaping attitudes and driving behaviour change and brand choice.

With extensive experience of both commercial and social marketing and research; in both Cambodia and around the region and world, we’re here to support. Our approach is value-oriented, impact focused and quite contrarian – going beyond what might be expected – and hence generally be ignored – to building those moments which really get remembered and can make a difference.

WHAT WE DO

We offer end-to-end solutions spanning the full range from origination to execution and evaluation. Advertising is often too much about talking to and at people - with not enough listening to them, both before and after the event. Hence, in addition to our strategy, design, media and experiential capabilities are also coupled with important research protocols, ranging from insight generation to impact evaluation to social listening.

STRATEGY
01

Communications Strategy

GRAPHIC DESIGN
02

Naming, Logo, & Livery Development

TOOLS
03

Design

CREATIVE
04

Ideation & Creative

SCHEDULE
05

Production Supervision

SOCIAL MEDIA
06

Social Media Management

ONLINE ADVERTISING
07

Digital Media Planning & Buying

BROADCAST
08

Traditional Media Planning & Buying

STATISTICS
09

Media Monitoring

FOLLOWER
10

Social Listening

CODING
11

Web & Mobile Design & Production

SEO
12

SEO/SEM

GEMS
13

Experiential Marketing

CUSTOMER
14

Event Management

GIFT
15

Sampling

FEEDBACK
16

Quantitative, Qualitative, Ethnographic & Intuitive Research

NETWORK
17

Communications Impact Evaluation

HERE TO SUPPORT YOU

Our team of 50 people includes both Cambodian as well as international faces who bring global experience from as far afield as Australia, India, Philippines, Singapore and Europe to our solid and experienced cohort of Cambodians. Our work over the years has covered a range of blue chip clients and iNGO’s, including categories as diverse as FMCG, Financial Services, Telco, Airlines, Pharmaceuticals & Health Care, Automotive, Household Appliances, Real Estate, and Social Marketing & Behavioural Change Initiatives.

Rohan Kapoor - Founder of The Moments Group

ROHAN KAPOOR

Founder

Indian by background, Rohan has worked in Cambodia, Vietnam and Singapore for over 12 years. His experience covers traditional and digital media, including in depth knowledge of programmatic, and has worked for JWT, Riverorchid, and Ogilvy in the past. He lives in Phnom Penh with his wife and young daughter.
Leadership Team

LIDE DUCH

Managing Director - Experiential

Lide’s 25 years of experience in managing activation, mass sampling, roadshows and experiential across every province of Cambodia is unparalleled. Cambodian born and bred, she manages our sizeable below the line team, conducting activities which both stand alone and, in other cases, dovetail with digital and / or advertising.
Leadership Team

KEN YODAKAWA

Managing Director - Creative and Media

A Filipino by origin, Ken has made Phnom Penh his new home, having lived and worked here for over a decade. With broad experience in classic and digital media, as well as general management roles in his past; coupled with a deep understanding and appreciation of the local culture, Ken is ideally placed to head up our efforts on touchpoint selection, optimisation, monitoring and evaluation.
Leadership Team

SOVANNA TEM

Managing Director - Research

Head of our research agency - Mozaik - Sovanna has built extensive experience of qualitative, quantitative, ethnographic and intuitive research techniques in Cambodia, working a range of local, regional and global clients. Her and her team offer capabilities in all provinces of Cambodia, as well as Laos, and work both independently with clients and as part of wider Moments Group initiatives.
Leadership Team

JOSEPH IR

Group Creative Director

Joseph, our group creative director, is a Khmer visionary with a vast portfolio and over 10 years of experience. He possesses a deep understanding of both local insights and global vision, making him the perfect fit to craft memorable campaigns for both global and local Khmer brands.

GET IN TOUCH

Please call us, drop us a line, or come and visit us. Our offices at Waterfront Walk overlook the Bassac River and have ample parking out front; and if like a drink or a more informal chat, our office bar is open every Friday afternoon and evening.

ADDRESS
3B – 088 Elysee Building,
Mezzanine floor (Unit A), Phum 14,
Sangkat Tonle Bassac, Khan Chamkamorn, Phnom Penh ( Diamond Island ),
Cambodia
SEND US AN EMAIL
info@themomentsgroup.com